The aim of the paper is to explain the impact of sustainable companies on the geographic environment. The quest to secure sustainable futures are now global concerns of major importance. Companies are implementing many measures to become more sustainable. There are a vast number of initiatives in the private sector that suggest that sustainability is permeating corporate strategies, operations and supply chains. Sustainable development is a demanding challenge for human beings to survive generation after generation while retaining economic growth and improving living standards. Over the years the small and medium enterprises have expressed their creative power of the landscape, changing mostly urban and suburban landscape. In innovative companies the transformative you do not see much. The landscape of new firms is mostly an internal landscape, innovation is the whole internal market and the supply chain and are not reflected in the territory. Companies has an influence on all major environmental changes. The behaviour of companies with respect to the concept of sustainable development are very different. Some companies take into account sustainable development from the beginning of their activities during the strategic planning phase, others integrate more later or others even reject the belief that sustainability involves only creating additional costs. In this paper we present companies that have close contact with the territory, support of environmental protection campaigns, avoid consuming soil restoring old buildings for their activities, making in recycling campaigns, integrating them into their productive activities and discovery activities of the territory where they work. It’s the companies low cost high value. In many cases they are prime mover companies that launch innovations, invest in the development of new products, and accept the risk of exploring unknown territory. Two companies will be analyzed through the methodology of case works: Medical Center Santagostino and Nau !, these companies operating in Italy and were born in northern Italy.
Low cost high value firms and their contribution to the environment
Gazzola P.
;QUERCI, ELENA
2017-01-01
Abstract
The aim of the paper is to explain the impact of sustainable companies on the geographic environment. The quest to secure sustainable futures are now global concerns of major importance. Companies are implementing many measures to become more sustainable. There are a vast number of initiatives in the private sector that suggest that sustainability is permeating corporate strategies, operations and supply chains. Sustainable development is a demanding challenge for human beings to survive generation after generation while retaining economic growth and improving living standards. Over the years the small and medium enterprises have expressed their creative power of the landscape, changing mostly urban and suburban landscape. In innovative companies the transformative you do not see much. The landscape of new firms is mostly an internal landscape, innovation is the whole internal market and the supply chain and are not reflected in the territory. Companies has an influence on all major environmental changes. The behaviour of companies with respect to the concept of sustainable development are very different. Some companies take into account sustainable development from the beginning of their activities during the strategic planning phase, others integrate more later or others even reject the belief that sustainability involves only creating additional costs. In this paper we present companies that have close contact with the territory, support of environmental protection campaigns, avoid consuming soil restoring old buildings for their activities, making in recycling campaigns, integrating them into their productive activities and discovery activities of the territory where they work. It’s the companies low cost high value. In many cases they are prime mover companies that launch innovations, invest in the development of new products, and accept the risk of exploring unknown territory. Two companies will be analyzed through the methodology of case works: Medical Center Santagostino and Nau !, these companies operating in Italy and were born in northern Italy.
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